Pascal Chibuike Okechukwu, known popularly as Cubana Chief Priest, is a Nigerian socialite, businessman and show promoter.
He was born on April 22, 1981, in Umuhu Okabia, Imo state.
He initially pursued a career in shoemaking and made his first million naira during his time at Federal Polytechnic Nekede in Owerri before transitioning to the entertainment industry.
He holds a Doctor of Science degree in Events and Luxury Management from the European American University.
Cubana Chief Priest is happily married to Angel Gold Okechukwu, and they have two sons, Chukwuebuka and Obinna.
He and his close friend Obi Cubana founded the Cubana Group, which owns some of the most popular clubs in major Nigerian cities like Abuja, Asaba and Owerri, cementing their position among the country’s richest entrepreneurs.
In addition to the lucrative nightlife empire, Cubana Chief Priest owns a thriving car dealership and a sizable real estate portfolio. Through these diverse business ventures, he has amassed a considerable fortune.
While Cubana Chief Priest flaunts his lavish lifestyle on social media, travelling on private jets and acquiring expensive possessions, questions remain about how exactly he generates his wealth.
From his partnership with the highly successful Cubana Group nightlife brand to lucrative real estate holdings and social media influence, here is a closer look at the various sources of wealth that have established Cubana Chief Priest as one of Nigeria’s richest entrepreneurs.
Cubana Chief Priest Hotels
* Caledonian Suites: A luxury hotel located in Abuja with various room types and prices.
* Cubana Suites: Another luxury hotel in Abuja that offers different room categories. But this ceased operations on September 12, 2018, redirecting customers to their sister company, Caledonian Suites, in Abuja.
* Crave by Cubana: A nightlife business in Abuja, open 24 hours.
* Pablo by Cubana: Another nightlife establishment in Lagos offering dine-in and takeaway services.
* Hustle & Bustle: A nightlife venue in Abuja providing dine-in, takeaway, and delivery options.
* Opium by Cubana: One of the nightlife businesses.
* Club Montana: Another nightlife venture.
Cubana Chief Priest Clubs
Cubana Chief Priest owns three Cubana nightclubs located in Abuja, Asaba and Owerri.
The clubs are high-end venues that host some of the biggest parties and events in Nigeria. They generate millions of naira annually from entrance fees, drinks and other services. His businesses primarily fall under the entertainment sector, with a significant focus on show promotion and ownership of the Xhrine Club, among other business ventures.
These assets are located in Lagos, Abuja, and Imo state, and collectively, they are estimated to be worth more than $60 million, with an annual income that could exceed $10 million. Cubana Chief Priest is a board member of the group and owns a significant share of these assets.
Real Estate Investments
In addition to his thriving nightlife and hotel ventures, real estate is another lucrative investment avenue Cubana Chief Priest has tapped into. He owns several commercial and residential properties across Nigeria and abroad, rented out to generate passive income.
The rental income from these properties spread across major cities helps diversify their business portfolio. Ibiza allows them to benefit from capital appreciation of real assets over time as well.
Endorsements and Sponsorships
With a massive social media presence spanning over 2 million followers across platforms like Instagram, Cubana Chief Priest is a highly sought-after influencer. His online popularity and connection with the youth have enabled him to leverage numerous endorsement deals from different brands.
Through partnering with companies, he can promote and advertise their products while also gaining financial compensation.
Some of the key brands he has endorsed include Moët Hennessy, a famous champagne producer. He has also partnered with Mikano Motors, a popular automobile company in Nigeria.
Another endorsement deal is with Geely Nigeria, a Chinese automaker looking to expand its market reach.
Additionally, Cubana Chief Priest promotes Bullet Energy Drink and Kippa Africa, helping to increase sales and visibility for their beverages and clothing lines, respectively. He also advertises for Splendid Luxury Furniture, using his social media presence to spotlight their high-end home décor offerings.